Debuting on the January 8, 1996 episode of Raw, Steve Austin was introduced to World Wrestling Federation fans as The Ringmaster, by his manager Ted DiBiase. Austin rebranded himself as "Stone Cold" Steve Austin soon after DiBiase's departure to World Championship Wrestling in August 1996. Austin's true rise to stardom began when he won the 1996 King of the Ring tournament and gave a career-altering promo were he said "Austin 3:16 says, 'I just whipped your ass!'" After quality feuds with Bret and Owen Hart, which included two spectacular matches against Bret Hart, Austin battled The Rock to concluded 1997. Although he was well on his way to becoming the most popular wrestler in the World Wrestling Federation, by March 1998, the departures of Bret Hart and Shawn Michaels allowed Austin to became the top superstar in the company.
"Stone Cold" after becoming the King of the Ring
June 23, 1996
"Stone Cold" Stuns on RAW IS WAR
January 5, 1998
1998 Royal Rumble
January 18, 1998
"Stone Cold" confronts "Iron" Mike Tyson
January 19, 1998
Wrestlemania Press Conference
"Stone Cold" Steve Austin, Shawn Michaels, and Mike Tyson
March 1998
"Stone Cold" receives new title belt from Vince McMahon
March 30, 1998
"Stone Cold" Suited Up
April 5, 1998
"Stone Cold" & Vince McMahon
May 11, 1998
"Stone Cold" has Vince McMahon arrested
May 25, 1998
"Stone Cold" waits for Kane and The Undertaker
August 30, 1998
"Stone Cold" drives a Zamboni
September 28, 1998
"Stone Cold" visits Vince McMahon in the hospital
October 5, 1998
"Stone Cold" and Mr. McMahon's Corvette
October 12, 1998
"Stone Cold" & Mr. McMahon
October 19, 1998
"Stone Cold" with a shovel looking for The Undertaker
November 30, 1998
1998 WWF Recap
Sunday Night Heat
Aired on December 27, 1998
MTV's Celebrity Deathmatch
(voiced by "Stone Cold" and Vince McMahon)